Communications and Marketing Exec

The White Hag is an Independent Craft brewery based in Sligo, brewing innovative and unique modern beers with a nod to ancient beers of the region. 

As we see demand for an increasingly high standard of consumer level communication and content, in line with a greater need for digital support for retail and ecommerce, we are looking for a multi skilled communications professional, with strong marketing and brand management competency to join our small team. As a small business, we can behave in an agile and nimble way, ensuring that we stay ahead of our opportunities and set the pace for our category.

Role

You’ll be reporting to and working alongside the Commercial Director, working in a fast paced environment, with a huge amount of autonomy & responsibility to create great brand experiences and engaging consumer communications.

Our category is growing, bucking wider alcohol trends, and The White Hag is positioned to lead that growth in the Irish market and abroad. We have a significant footprint in export markets of Italy, France and the UK, and across the wider EU. The role will entail understanding and supporting export markets, working with partners in each market, and ensuring  relevance for The White Hag to that markets’ trade and consumer target market.

There is huge opportunity to grow in this role alongside our business, gaining experience in FMCG marketing, communications and brand management. You will work alongside brilliant design and photography resources, in addition to the required development and support within our ecommerce function. You don’t need to know much or anything about beer, you’ll learn that while here!

Salary is commensurate to experience and skillset. There is a flexible approach to a balance of remote working and site based work and the role may also involve domestic and International travel. 

Tasks

  • Creative advertising campaign development
  • Social media management
  • Photography/Videography planning and management
  • Content creation management
  • Website creative and content management
  • Event planning & management (Virtual and Physical)
  • Email database management
  • Media planning
  • Ecommerce support

Skills

  • Creative strategy concepting
  • Creative process management

  • Copy writing and direction
  • Social media planning and management
  • Digital resource strategy
  • Senior Tea making experience

When applying, tell us what you have done, can do and want to be great at. Tell us some stories about your great wins and big failures. We prefer stories to lists. 

Drop your expression of interest/application to [email protected] before January 25th.

Thanks for taking time to consider us.


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